The main problem of the programs of loyalty functioning today consists in impossibility to convey concrete information to the buyer. As show statistical researches consumers on average subscribe approximately for 29 programs memberships. Such quantity can undoubtedly confuse any person and often occurs so any plastic cards with favorable bonus offers remain untouched after their first use and are simply forgotten over time. Agree that anybody has no desire or it is banal time to trace promotional offers of each outlet where at the client the card has been started. In that case as the effective decision combination of all programs of loyalty in one whole system which will be able to attract interest of the user can serve and won't force him to store tens of unnecessary plastic cards in the wallet.


And the decision is which is presented in the form of the uniform platform of the universal loyalty program under the name Mozo.
Mozo – it the platform built on technology a blockchain a main objective of which is granting an opportunity for dealers of increase in traffic and increase in loyalty of an outlet in general.

Use of tokens of Mozo will allow to carry out remunerations of buyers thereby establishing direct and strong links with interested in production or services of an outlet by persons.

Problems on which the project is focused
As it has been told by earlier main problem of the programs for customer acquisition existing nowadays mass disinterest from buyers is. The loyalty program is meant as both bonus accumulative and discount cards. Also here it is possible to rank discounts for rendering any services for salons or hotels coupons on car-rental, special cards for VIP clients of banks and other. The fact remains is invariable – to buyers more it not interesting and they don't wish to spend the time for tracking of the offered benefits. It is connected with the fact that for many years fight for loyalty of buyers has led to release of too large number of unnecessary cards. Despite the fact that the main emphasis from businessmen has been directed specifically to implementation of these maps nobody betrayed value about a possibility of their further use in the practical purposes. Thus, possible difficulties are shown only over time. For example in many outlets there is such rule that the possibility of exchange of the saved-up bonus points is inaccessible for the majority of goods of the range and only his certain groups can be exchanged for the privileges of bonus cards.


In addition there is also a problem of impossibility of tracking of balance of bonus cards. Often owners of outlets independently notify users by means of SMS notifications or sending the letter for mail but as practice shows this approach identifies advertizing canons of the last century

Official website: https://www.mozocoin.io/
Telegram: https://t.me/mozotoken
Whitepaper : https://www.mozocoin.io/pdf/060418_wh...
BitcoinTalk Bounty: https://bitcointalk.org/index.php?top..

— Autor: upbit
— 0x4954c5CbB96ebD73EA18a1F3ECefc98362BF10F2